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Serious mischaracterizations have been made about us and the issue of who will have access to what fares. Some of those mischaracterizations have been based on simple best ignorance, but others have clearly been part of a concerted effort by us competitors to use misinformation western to prevent us from offering slidell new competition inn to them and new choice to consumers. best There is no western agreement by which any airline would be precluded from making any fare it chose available through any retail channel it chose. Airlines for 2 decades have been like any other business in America, in that they slidell and inn can decide what they want to best charge and where they want to sell their product. And that remains true under the our agreements. Each and every airline, no matter what kind of participation it has, western will be free slidell to decide individually what fares it offers and inn whether or not to offer them best through any other outlet.

Most airlines today choose to make web fares available only on their own websites, western because these fares slidell are so low it would be uneconomic to offer inn them through the higher cost channels. (It is, in fact, very common best throughout the retailing western world for stores or catalogs to also have a website, and for that website to offer a few prices that are below the prices charged for the same goods in the store or slidell the catalog.) However whether an airline chooses to make its web fares available through CRS''s inn to travel agents and the websites that rely on CRS''s is strictly an individual airline decision, and will remain so once Orbitz is up and running. Several third best party websites (such as intellitrip.com) today take web western fares slidell from various airline websites (which they can do, because nothing is more public than a website) and display inn them best in one western place for their slidell customers. And of course travel agents can book web fares off an airline''s website for a customer if they wish (although whether they get a commission inn on that booking is up to the individual airline).

It is absolutely clear that airlines do not have the ability to drive consumers to channels which the airlines, rather than consumers, prefer. If one best or more airlines attempted to do so, the others would increase their market share by appealing to those same consumers through the channel those consumers prefer. western No airline can afford to turn its back on any subgroup of consumers. No airline can afford to be anything other than as competitive slidell and as attractive as it can possibly be through each channel to the consumers that prefer that channel. This is a reality that grows ultimately out of the fact that the airline business is a very low margin business - any airline that lost even a small group of passengers would be at risk of swinging from profitable to money-losing in inn an instant. Airlines scrap for every last passenger because they have to.

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